My journey began with an extensive UX course offered by Google, which tought me the basics for crafting seamless user experiences. With this newfound knowledge, I took the bold step of launching my own business entity, dedicated to assisting companies in enhancing their software interface. My passion for mathematics has allowed me to foster a strong foundation in analytical thinking, enabling me to approach problems from a systematic perspective.

In every project I undertake, my focus lies on the end user. Empathy plays the main role in my design process, as I constantly seek to understand consumer's needs, challenges, and desires. By putting myself in the shoes of the user, I uncover their pain points and transform them into opportunities for improvement.

My process begins with thorough research and discovery to understand the target audience and their pain points. I then move to ideation and wireframing, where I sketch concepts and develop interactive prototypes to help me visualize user flows. After refining these through various feedback, I focus on visual design, crafting an engagign, user-friendly interface.

Having been involved in programming and web technologies from a young age, I have developed not only a keen eye for detail, but also a solid understanding of the technical aspects, requirements or constraints of software development. This knowledge allows me to communicate effectively with the development team, ensuring that my final mockups will also be technically feasible, while solving our users' pain-points and achievening the business goals. Post-launch, I am always looking to assess user feedback and data to identify improvements, to make sure the product continues to meet evolving user needs.